Thursday 18 September 2014

What are Fresh Produce Growers looking for from their Supply Chain?

The supply chain and logistics are an essential element of the process for fresh produce growers.

But what do fruit and vegetable producers really want from their supply chain?

·         Value for money?
·         Reduced transportation costs?
·         Less damages?
·         Increased quantities and a faster process?
·         Meet increased health and safety standards from buyers?

These are just a few of the main areas growers would ideally like to improve in their supply chain through their packaging. Like most things in business there will always be at least one criterion that cannot be catered for. This is made even harder when supermarkets and fresh produce buyers are continuously increasing their requirements and standards.

Have you been in search of one solution that ticks all of those boxes?

Macro Plastics Hybrid Bin is the answer to all of those areas. The Hybrid Bin will be on display in Istanbul at the Eurasia PackagingFair from the 18th – 21st September. At this international packaging fair you can see firsthand this revolutionary returnable packaging solution and how it can benefit fresh produce.

Merging plastic with wood has never been seen in the returnable packaging market before. Coupling these two materials together is a far more viable returnable solution than wooden crates that are currently the default choice. This needs to change in order for the fresh produce industry to improve.

The Hybrid Bin delivers on all of the 5 points that I have highlighted above. That is something that no other returnable packaging solution can do currently.


I will be with KayaPlas who will be exhibiting the Hybrid Bin at the Eurasia Packaging Fair in Istanbul from 18th to 21st September. You can find me in Hall 3 Stand 318 B, come and see how the Hybrid Bin can transform your fresh produce supply chain. 

Wednesday 17 September 2014

The Hybrid Bin is coming to Eurasia Packaging Fair 2014

This week I will be attending the 2014 Eurasia Packaging Fair in Istanbul, the international packaging industry fair.

From the 18th – 21st September I will be alongside KayaPalstik exhibiting the Macro Plastic Hybrid Bin in Hall 3 Stand 318 B.

The Hybrid Bin is a revolutionary returnable packaging solution for the fresh produce industry combining plastic and wood for the first time.

The bulk bin is designed to take fresh produce growers to the next level in terms of reducing costs, driving efficiencies of their logistics and supply chain.

Quality and hygiene standards are on the increase in the fresh produce industry and so are the costs. The Hybrid Bin is the one solution that caters for all of these requirements.

In comparison to wooden crates that have been used religiously over a long period of time, the use of plastic transforms the performance of the supply chain outperforming the wooden crates on every requirement of the buyers of fresh produce.

With increased storage in comparison to wooden bins, fresh produce growers are able to transport larger quantities and increase value for money. This covers the requirement of supermarkets whose demands on speed and quantity are constantly increasing. The Hybrid Bin delivers financial benefits that have not been experienced before by the fresh produce industry. The quality and performance efficiencies that the Hybrid Bin provides are also market leading.

I will be at the Eurasia Packaging Fair showing everyone firsthand what the Hybrid Bin can do for the fruit and vegetable growers in an increasingly competitive industry.


Visit the stand over the 3 days, come and see for yourself what the Hybrid Bin can do for the transportation of fruit and vegetables.